10 Menu Psychology Hacks You Can Learn to Avoid Spending More Than Planned
The Golden Triangle Trap The Golden Triangle Trap (image credits: unsplash) Your eyes aren’t just wandering randomly when you look at a restaurant menu. They follow a predictable pattern that menu engineers have studied extensively. Psychologists fittingly call these three areas “The Golden Triangle,” and it refers to the way our eyes tend to move when first looking at a menu. When we look at a restaurant’s menu, our eyes typically move to the middle first before traveling to the top right corner and then, finally, to the top left. This has been dubbed the ‘Golden Triangle’ by menu engineers, … Read more