India – Marico Secures 93% Stake in Premium Snacks Firm Zea Maize
Marico’s Push into High-Growth Foods (Image Credits: Unsplash) Marico Limited strengthened its position in the fast-growing premium snacking sector by acquiring a majority stake in Zea Maize Private Limited from PVR INOX.[1][2] Marico’s Push into High-Growth Foods Marico, a leading Indian consumer goods company known for brands like Saffola and Parachute, targeted the burgeoning demand for gourmet snacks with this deal. The acquisition aligns with the firm’s strategy to expand its food portfolio beyond traditional offerings. Food currently represents a modest portion of Marico’s overall business, yet it posted robust growth last year.[3] Saugata Gupta, Marico’s Managing Director and CEO, … Read more









