
A Startup Story That Stuck the Landing (Image Credits: Pixabay)
The scent of warm dough and sesame seeds wafts through bustling mornings, drawing crowds eager for that perfect chewy bite.
A Startup Story That Stuck the Landing
Picture this: a guy in his home kitchen tinkering with bagel recipes to surprise his wife after her long shifts. That’s how Jeff Perera kicked off Jeff’s Bagel Run back before the world turned upside down. When COVID hit, he pivoted hard, spotting a gap in the breakfast scene while playing stay-at-home dad.
Fast forward, and what started as a personal passion has snowballed into a full-fledged operation. The brand’s commitment to authentic New York-style bagels, made from scratch daily with house-made spreads and solid coffee, caught on quick. It’s no wonder they’re seeing such momentum now.
That initial spark? It turned into real fuel for growth, proving that sometimes the best ideas brew right at home.
Explosive Growth Numbers You Can’t Ignore
Hold onto your cream cheese – Jeff’s Bagel Run just reported a whopping 26% jump in sales, all while doubling their store count. This isn’t some slow simmer; it’s a rapid boil that’s got the fast-casual world buzzing.
From a handful of spots to over 90 locations either open or in the works, they’re expanding at a clip that would make most chains envious. Recent deals have locked in multi-unit franchises across states, pushing them toward even bigger horizons.
The numbers tell a story of smart moves paying off, with average unit volumes climbing as more doors open. It’s the kind of growth that screams sustainability in a competitive market.
Franchising: The Secret Sauce to Scaling Up
Launching their franchise system just last year changed everything for Jeff’s Bagel Run. They’ve inked agreements for dozens of new units, from 30-unit pacts with racing pros to five-unit clusters in sunny spots like Florida and North Carolina.
Take franchisee Brian Hess in Houston – he’s already eyeing his third location there, part of a broader push into Texas. Or Edmundo Lopez in Indiana, drawn by the fresh-baked appeal and hands-on support. These aren’t one-offs; they’re building a network of committed owners.
The model’s emphasis on community and tech integration keeps things rolling smoothly, turning local entrepreneurs into brand ambassadors overnight.
Tech and Tactics Driving the Boom
Behind the scenes, automation has been a game-changer for Jeff’s Bagel Run. They’re baking efficiency into every step, from dough prep to order flow, which helps maintain that fresh-daily promise without breaking the bank.
Investors like uBreakiFix founder Justin Wetherill see the vision, backing the push into new markets like Colorado Springs, where fresh franchisees are lining up stores. It’s about blending old-school bagel love with modern ops to keep costs down and quality up.
Result? Stores that hum along, serving up quick bites that keep customers coming back, fueling those sales spikes.
New Spots Popping Up Everywhere
Expansion isn’t just talk – it’s happening now. Wilmington, North Carolina, snags three new units, while Palm Coast, Florida, gets two more to sweeten the lineup.
In Denver’s backyard, Colorado Springs welcomes its first Jeff’s Bagel Run, with a second already committed. Houston’s growth story continues too, proving the brand’s appeal stretches from coast to coast.
These openings mean more neighborhoods waking up to boiled-then-baked goodness, one fresh batch at a time.
Looking Ahead: More Dough to Rise
With momentum like this, Jeff’s Bagel Run isn’t slowing down. Plans hint at hundreds of spots nationwide, leaning on that franchise firepower and proven playbook.
It’s reshaping the bagel game, one store at a time, and reminding us why simple comforts like a well-made bagel can spark something huge.
Key Takeaways
- 26% sales growth highlights strong customer demand for fresh, authentic bagels.
- Doubling stores to over 90 shows franchising’s power in quick scaling.
- Focus on automation and support keeps operations fresh and efficient.
In a world of fast food fatigue, Jeff’s Bagel Run proves that getting back to basics – with a side of smart strategy – can lead to real, chewy success. What’s your go-to bagel topping, and have you tried one of their spots yet? Share in the comments below.



