Packaging Power: Why Food Giants Are Turning Boxes into Buying Magnets
The Shelf Space Battle Is On (Image Credits: Unsplash) Under the fluorescent glow of supermarket aisles, a splash of color or a clever shape can stop you in your tracks, making that impulse grab feel almost inevitable. The Shelf Space Battle Is On Did you know that packaging decisions now eat up more than a third of some brands’ marketing budgets? It’s wild how something as simple as a carton or bottle has become a frontline warrior in the fight for your shopping cart. Food and beverage heavyweights aren’t just slapping labels on anymore; they’re crafting experiences that scream “pick … Read more









